A TXT record, as the abbreviation indicates, is a record, that contains data in human-readable form and not code. It could be set up for a domain or a subdomain for a number of purposes. Search engines like Google, for example, have different ways of making sure you're the owner of a certain domain name and one of them is in fact by creating a TXT record with unique text that they provide and that you will need to use as the record value. The same verification method is employed by some analytics platforms that monitor the traffic to your websites as well. However, in such a case the content of the record is going to be read by a robot, but it'll still be in human-readable form. A TXT record is furthermore employed when you activated the so-called SPF protection for your e-mails so that you can prevent them from being forged. In cases like this, the record contains info showing that a particular electronic message is sent from a reliable and authorized mail server. You may use a TXT record for any sort of other information also, like your company details, for instance.